SecureDoc Survey
PowerMarketing
Identifying Success Factors for New Products
This survey is for a new product called SecureDoc (learn more).  The answers you give to the following questions will help determine whether or not to introduce this new product idea, and what
features to incorporate into the product.

The name of this product is SecureDoc™.  It is a technology that verifies that a copy of a document is authentic, or, if altered, it can reconstruct the original document from a code on the document itself.  Its function is to insure that the content of the copy of the document as originally created is a true and accurate representation of the original.

The benefits of this product are "self authentication document security", fraud reduction, and document copy integrity.
1)  What is your immediate reaction to this idea?
2)  Why did you react this way?  Please explain.
3)  Which of the following best expresses your feelings
    about buying this product if it were available to you?
4)  Why did you react this way?  Please explain.
5)  All things considered, what is there about this product idea that appeals to you most?
1)
2)
3)
6)  What do you consider its most important advantages?
1)
2)
3)
7)  How much do you think such a product would cost?
8)  Where would you expect to buy such a product?
9)  Where would you expect such a product to be advertised?
10)  What file format would you expect for the image?
     (e.g. PDF, TIFF, JPEG, MFP, Bitmap, etc.)
11)  Are there any suggestions you would care to make
      that you think might improve this product?
13)  What is your organization type? (e.g. financial, legal,
      city gov't,, education, accounting, healthcare, etc.)
14) Your title?
Optional:  NamePhoneEmail
Thank you for your cooperation.  For further information, please send email to PowerMarketing.
SecureDoc is a trademark of PowerMarketing's client.    Phone:  408-656-1709
© 2005 PowerMarketing – All Rights Reserved

12)  If you were searching on the web for this type of
      product, what search words would you use?
Great
Like it very much
Like it somewhat
So-so
I do not particulary like it
I do not like it at all
I'm absolutely sure I would buy it.
I'm almost sure I would buy it.
I probably would buy it.
I probably would not buy it.
I am almost sure I would not buy it.
I am absolutely sure I would not buy it.